《钱柏颖老师-商战模拟沙盘-非财务主管的财务管理沙盘》英文版课程大纲

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Board Simulation---Sharpening Business Acumen

--- Every decision impacts business result ---

“Only when you think strategically in a long term and look at a big picture, can you taste the fruIT of business success”. ----This is you will experIEnce from Sharpening Business Acumen.

Overview of the Program:

This 2-day intermediate program focuses on “managing the existing situation”. It is an experience of running a business: managing production, managing cash flow, managing for growth and profit. This experience enables the participants to see dynamic demonstrations of cash flow and the need to cut costs to be competitive in the market place. Financial analysis tools (Cash Flow Forecasts, Budgets, Ratio Analysis) are presented in the context of improving results now.

This program will enable:
Managers and supervISOrs to act more like business owners and sharEHolders by factoring their acquired financial skills into every day decision-making
Sales people to develop insight into what drives your customers
Major Focuses:

The SBA will give participants the opportunity to run their own company over 12 years. All participants have to operate and make decisions in their function area. They compete against each other for customers, market, resources and profit. This will build awareness of what pressures act on people in different functions; what kind of information they need; what their priorities are; and how they react. When people have a shared understanding of the big picture, they can communicate more effectively.
In this SBA, participants will experience that every decision they make and every action they take in one area impact the ability of other departments or functions at optimum. And every decision ripples outward forever – it continues to impact the business throughout the entire cycle. They will learn to think like business owners, with the long-term health of business in mind, and they will gain an understanding of the impact on when their business focus on long-term and short term.



SBA provides participants with the opportunity to learn the common language of business - the language of finance. They will gain a clear understanding of financial accounts and terminology, their structures, uses and limitations; how analysis and ratios work; and furthermore, they will learn how the pieces fit together and how everyone’s job impacts working capital and the bottom-line.

After the Program:
In addition to enjoying the training experience, SBA participants will come away from the course with a solid grounding in how a company operates as a whole. They will be better equipped to:
Communicate with other departments
Prioritize and control costs
Structure sales
Reduce working capital
Target the best profit opportunities
Better serve internal and external customers
Understand how their decisions impact other areas of your company
IntERPret financial reports

It‘s Fun!
Financial lectures can be boring. Simulation-based training is dynamic and engaging. Game-based simulations hook into the competitive nature of the participants, giving them the motivations to learn — to win! In the simulation, winning is only possible through understanding the rules and the language of the game — the rules of business and the language of finance!

It‘s Experiential!
It's the way humans were designed to learn, by doing. Participants confront the abstract view of business in a tangible manner — they see and touch the way business operates. This experiential learning leaves the participant with a mental matrix for retaining information and applying it in the future.

It‘s Team-Based!
The simulation is interactive, and there is a constant dialogue as the participants internalize the different points of view generated by the game. In addition to learning the rules of business and the language of finance, the participants enhance their communication skills and learn to operate as a team.







Who benefits from SBA training
Managers, individual contributors, marketing, sales professionals or anyone needing to develop the business skills of budgeting, forecasting, break-even analysis, ratio analysis, income statement analysis, as well as understanding how they impact sales or your organization.

Everyone! Impacts the income statement and the balance sheet every day through their actions. We can show them how they do it, why they need to strive to keep the company healthy, and how to improve their performance and decision-making.

Salespeople learn not just the impact on their company of the sales they negotiate, but also how to understand the transaction from the customer's point of view, which will allow them to provide more benefits to the customer in how they structure the sale; so they not only make better sales, but they provide a better service to their customers.

R&D professionals gain an insight into the finance department's concerns with development and rollout time, capital investment and Net Present Value; and so they learn to advocate better thought-out proposals which tie up less capital or pay for themselves more rapidly.

Production supervisors learn to visualize the tradeoffs in their daily production scheduling decisions, and to understand the impact of their inventory and production decisions on the rest of the company; this allows them to control costs and inventories more closely.

Managers improve their planning and budgeting; they understand finance department concerns better, they communicate financial intentions more clearly, and so they receive more support; they supply information that is more accurate and more appropriate to the finance department, and the company can function better.

Finance personnel increase their ability to behave proactively, through having to make production decisions in advance of competing in a merciless supply-and-demand market.

(Min size of Participants is 12 and Max size of Participants is 25)



Language: English or Mandarin

Duration：2 Days

Location：Any required cities









Curriculum Highlights
Core Competencies Performance Statement—Participants will be able to :
Speak the Common Language of Business Understand the five essential elements of business, including:
Cash
Margin
Velocity
Growth
Customers
Use Financial Reports and Measures Read annual and other financial reports and identify key measures
Acquire Total Business Knowledge Apply the five essential elements in evaluating company performance
Identify ways each department and each employee impacts the five essential business elements
Increase External Acumen Understand the external factors that affect business performance
Comparing financial measures against external economic indicators and competitors